Programmatic Advertising

Programmatic advertising is process of buying and selling online advertising through real time bidding. Dcreso can help set up and manage your online advertising campaigns and come up with effective advertising strategies for your business. I have experiences working in several different DSPs including DV360, Outbrain, Adscience and Adform.


Setting Up and Running Campaigns

Setting up advertising campaigns often involve a lot of different parties. I can help you manage between all those parties. I can talk to web developers to instal pixels and set up GTM containers, talk with designers to get the right formats for creative banners or videos and, of course, adjust campaign settings to meet and track your KPIs. With my background in media and marketing and my experience with client management, I can help making the whole process of setting up campaigns run smoothly. 

Campaign Management and Optimisation

Campaign management and optimisation is key to running a successful campaign. Without it, you run the risk of not meeting KPIs and wasting budget. I can help look after your long term and short term campaigns, come up with optimising strategies and make sure the campaign meets your goals.

Marketing and Advertising Strategy

Before you start advertising you need to have a clear strategy to make sure your online campaigns are meeting your goals and use your budget effectively. I can help advise which channels to use, what kind of creatives and which goals are most important to track. Together, we can come up with the best strategy for your online advertising campaigns. 


Want to know more? Get in contact!

If you like more information on how I can help you with your programmatic advertising campaigns  please feel free to contact me either through the form below or via email at danielle@dcreso.nl

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